Maximizing Lead Volume in a Tough Economic Climate
Campaign Goal
To generate leads that can be converted into home sales.
Challenges
The community was falling behind on their sales target with no scalable way of generating more leads.
Strategy
Our approach was to create an ‘omnipresence strategy’ with a heavy emphasis on local targeting. By combining geo-fencing with demographic targeting, we were able to reach potential buyers more effectively. We structured our ads into a funnel system to guide prospects from awareness to conversion.
Results
In the face of economic difficulties, our targeted approach yielded consistent lead generation. The cost per closed home was kept at an average of $1,174.27, which was well within the client’s budget and led to a substantial increase in home sales.
Client Feedback
Our sales team couldn’t keep up with the leads!
The strategy worked wonders in such a tough market.
We’re now back on track with our sales goals.
Call to Action
Want to fill your community? Schedule a no-obligation strategy session, and let us show you what is possible at https://m.leadcrossing.com/schedule