10 Christmas Promotions That Will Have Your Holiday Elves Busy This Season

Advertising expenses during the Christmas season go way up. You can counter the costs by creating amazing offers that drive traffic to your website or store.
Christmas season is the perfect time of year to step up your marketing game, so we created holiday promotions to show you how easy it is to keep your business booming through the end of the year.

It's time to share with you some of our tried and true holiday promotions that work every time!

1. Holiday Discounts & Coupons 

Everyone loves a good deal. Sending a holiday coupon to your email list can boost your sales enough to clear out all your holiday products.

2. BOGO (Buy 1, Get 1) 

Have some samples to give away? It's the perfect time of year to give back to your customers. Set a low price and then give away free “gifts” to those who meet the criteria at checkout.

3. Donation

Giving back has been the trend over the last few years. Try a give one, get one strategy. Donate a much-needed product or service to those less fortunate every time you make a sale.

4. Free Holiday Shipping 

Last minute buyers might hesitate to buy from you if they see expensive shipping costs or a likelihood of late delivery. Do them a favor and ship for free to avoid any holiday complaints!

5. Contests & Giveaways 

Start a contest or drawing for freebies from your business. Encourage your entrants to buy something small to win big!

6. Free Downloads 

Don't want to put your actual products or services on sale? Try giving away a free download to a holiday-themed PDF or template. Ask those that download to leave their contact information (name and email) to add to your email list!

7. Post-Holiday Sale Announcement 

Announce your post-holiday sale the day after Christmas to capture those willing to spend their holiday cash! Send via email early on the morning after Christmas Day and watch the sales pour in.

8. Free Gift Wrapping with Every Purchase 

A simple holiday freebie that many stores take advantage of is gift wrapping. With every holiday purchase, offer free gift wrapping to help customers get the most out of their limited time.

9. DIY Holiday Tips & Tricks 

If you're a service-based business, it's not as easy to offer holiday promotions that stick. Show that your company cares about customer service by creating some free holiday tips, tricks, and recipes. Your customers can create their own do-it-yourself crafts and eats. Allow them to share their completed projects on your site, giving your business a little extra awareness during the holidays.

10. Personalized Emails & Invitations 

Nothing makes us feel as special as a personalized invitation or email! Sweet talking your customer into taking a sneak peek of your upcoming season product, or service line is as easy as talking directly to them.

‘Tis the Season to Be Marketing

The main thing to remember when you start your holiday marketing campaign is: you should focus on doing good, not selling your product.
People are looking for products and services that they emotionally connect with during this time of year. If you are too salesy, your chances of acquiring a new customer are slim.
Try working on creating a holiday atmosphere before asking for a sale. Focus on the good, the customer, and the season. Your gift will be giving and, eventually, receiving if you create a great holiday campaign!

Want Christmas promotions of your own?

Let us create holiday promotions for your business before it's too late! Ask us how we can make this holiday season is your best one yet.